infotech

OttoDigital Introduces Digital Solutions To Boost Business Growth In The Business Ecosystem

OttoDigital is a provider of various digital solutions for the business ecosystem, dedicated to supporting digital transformation in Indonesia by offering innovative technology-based services. In 2025, OttoDigital will focus on four main pillars: enhancing customer loyalty (OttoPoint), financial solutions for students and employees (OttoLoan), payment gateway services (OttoPay), and supply chain support (OttoPay for SMEs). Each of these services is designed to provide specific and innovative solutions tailored to the needs of businesses across different sectors.

Grace Sunarjo, Chief of Product Growth and Marketing at OttoDigital, stated, "As we enter 2025, we are confident that OttoDigital's services will help companies grow their businesses. We believe our digital ecosystem will be a reliable solution for improving operational efficiency and creating sustainable value for businesses in various industries."

OttoPoint: Customer Loyalty Program

OttoPoint is a points-based loyalty program that allows companies from various sectors, such as FMCG, retail, and banking, to enhance customer retention. This service enables brands to offer attractive rewards based on consumer behavior while providing data analysis to help develop more targeted marketing strategies.

With partnerships with over 150 merchants and easy integration with existing company systems, OttoPoint has collaborated with several companies, including Bank Permata and Bank INA.

OttoLoan: Financial Solutions for Employees and Students

In addition to the loyalty program, OttoDigital also offers financial solutions for employees and students through OttoLoan. This service is divided into two products: OttoKasbon for employees and OttoEdu for students.

OttoKasbon offers quick and easy cash advance access for employees needing emergency funds for various purposes, such as medical expenses, vehicle repairs, or children's education costs. For companies, OttoKasbon aids in managing cash flow, especially during specific times like preparing for holiday bonuses or the start of a new school year.

Meanwhile, OttoEdu provides a financing solution for education, allowing students to continue their studies without financial barriers. With flexible installment plans, OttoEdu helps universities manage their cash flow more effectively and has partnered with Universitas Islam Nusantara (Uninus) in Bandung.

OttoPay Payment Gateway: A Simple, Fast, and Secure Digital Payment Solution

To support digital transactions, OttoDigital introduces OttoPay Payment Gateway, a payment solution that enables businesses to accept cashless transactions more easily and efficiently.

This service supports over 50 payment methods, including virtual accounts from various banks, QRIS, and debit and credit cards. OttoPay Payment Gateway can be integrated into different businesses, both online and offline. For online businesses, it offers a simple API integration or e-invoice options without integration, allowing various scales of businesses to use it without technical difficulties.

For offline businesses, OttoPay provides EDC and QRIS with a soundbox feature for real-time transaction confirmation. As a licensed service provider from Bank Indonesia with PCI DSS and ISO 27001:2022 certifications, OttoPay ensures that every transaction is smooth, secure, and compliant with regulations.

OttoPay UMKM Application: A Digital Solution for Supply Chain Business Growth

Additionally, OttoDigital presents the OttoPay UMKM Application, which serves as a digital solution for the distributor and outlet ecosystem. This service simplifies access to the products being sold.

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Tag: Business Ecosystem Digital Solutions OttoDigital