Top 30 Inspiring Family Travel Influencers In Southeast Asia And Australia To Follow

Saturday, 06 December 2025

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Author: Ghifari Uzair
This curated 2025 list features the most inspiring family travel voices, focusing on authentic, practical, and relatable content. It highlights budget-conscious itineraries and value-for-money experiences across Southeast Asia and Australia, covering multi-generational journeys, cultural discoveries, and parenting-on-the-road adventures. (Dok. Instagram)

The rise of family?travel influencers across Southeast Asia and Australia marks one of the most significant shifts in how vacations are planned, experienced, and shared in the digital age. In recent years, a growing number of families have turned their travels into content, documenting their road trips, parenting?while?travelling adventures, cultural discoveries, and everyday moments on the road. This shift reflects broader changes in tourism, travel is no longer just about individual exploration or couple getaways, but increasingly about multi?generational experiences, children’s memories, and meaningful family bonding. These influencers serve not only as storytellers, but as bridges, connecting destinations to families seeking authentic, practical, and family?friendly travel ideas.

Industry studies and consumer?travel surveys support the growing influence of social media in shaping holiday decisions, many travellers now cite online influencers and friends, family recommendations as important factors when choosing their next destination. Influencer?driven content, especially from family?oriented travel creators, often resonates strongly with prospective travellers because it feels relatable, posts are not about luxury escapes or solo adventures, but about packing the kids, navigating flights, choosing accommodations that suit families, and creating memories together.

For the tourism industry, from hoteliers, local governments, tour operators to small?business owners, family?travel influencers have become a powerful channel for promotion and outreach. Credible, consistent content from such influencers can steer demand to lesser?known destinations, family?friendly resorts, and “off?peak” travel periods. Academic research shows that when influencers showcase destinations authentically, this can lead to tangible increases in interest and visitation. In regions like Southeast Asia, where many families seek affordable, value?for?money experiences, these influencers often highlight budget?conscious itineraries, flexible travel plans, and local culture, making travel more inclusive and accessible.

The following is the 30 prominent family travel influencers from South East Asia and Australia who are shaping the way families explore, experience, and share their journeys.


1. The Bucket List Family @thebucketlistfamily


The Bucket List Family is a family travel brand run by parents Garrett and Jessica Gee and their children Dorothy, Manilla (“Mia”), and Calihan. They sold their “normal life” in 2015 to travel full-time, documenting their global adventures on Instagram, their blog, and other platforms. Their content focuses on family travel, adventures around the world, and inspiring other families to explore.


2. Flying The Nest @flyingthenest


Flying The Nest is a travel-blogging couple from Australia, Stephen and Jess Parry-Valentine, who share long-term world travel experiences with their children. Their content includes travel vlogs, guides, and family-travel stories from many countries worldwide.


3. Travel Mad Mum @travelmadmum


Travel Mad Mum is the brand/persona of Karen Edwards, based in London, along with her partner Shaun Bayes. Karen is a former nurse manager who, after maternity leave, decided to travel with her newborn, documenting travel experiences with babies and toddlers. Their content offers practical advice for parents who want to travel with young children, including packing, trips, travel logistics, and destination guides for families.


4. World Travel Family @worldtravelfamilytravelblog

World Travel Family was founded by Alyson Long from Wales, her husband, who is a chef, and their children, starting around 2012. The focus is full-time family travel and “worldschooling,” which means homeschooling while traveling. They provide destination guides, travel stories, and practical tips for families on the road.


5. Smell Like Home @smelllikehome


Smell Like Home is an Indonesian family-travel blog run by Eko Octavianus and Diana Suciawati with their children, based in Bali. They share family-oriented travel experiences, child-friendly itineraries, budget-conscious trips, and realistic family-travel stories.


6. Swag Family Hughes @swagfamilyhughes


Swag Family Hughes is a family from Tasmania, Australia, consisting of parents Andrew and Nicola Hughes and their children, known for long-distance bicycle touring with kids. Their adventures include cycling across Australia and a planned multi-year “world ride,” promoting experiential learning, outdoor education, and family bonding via travel.


7. CiamikFamily (Mom Yunita) @ciamikfamily


CiamikFamily, managed by Mom Yunita, is an Indonesian lifestyle and family influencer account based in Surabaya, East Java. Her content blends family life, home tips, lifestyle, cooking, home décor, occasional travel, and everyday family living, relatable to urban Indonesian families.


8. Family Traveller Asia @familytravellerasia


Family Traveller Asia is a regional spin of the global Family Traveller media brand, oriented toward families in Asia, including Singapore, Malaysia, Hong Kong, and the Philippines. They provide family-friendly travel guides, destination ideas, resort and hotel reviews, and tips for traveling with kids, useful for families traveling in or within Asia.


9. Elvia Reginaa @elviareginaa


Elvia Reginaa is an Indonesian social-media influencer who focuses on lifestyle, family travel, and food and dining. Her bio describes a family that enjoys traveling, staycations, and good food, so her content likely mixes family trips, dining, travel, and lifestyle.


10. PlacesAndFoods @placesandfoods


PlacesAndFoods is run by Wilson Ng and Rachel Ting, a couple with children based in Malaysia. Their blog combines travel and food experiences, including destination guides, food and restaurant reviews, family-friendly travel ideas, and cultural travel stories, appealing to travelers interested in both gastronomy and travel. They have been active since 2007, building credibility and recognition in the travel and food blogging space.


11. TraveLynn Family @travelynnfamily


TraveLynn Family is a family blog run by Jenny Lynn and Jay Lynn with their two sons, based in Penang, Malaysia, though originally from the UK. They embrace “slow family travel,” which involves extended stays in destinations and immersive travel experiences, showing that traveling with kids can be meaningful and not just ticking tourist spots.


12. Faradilarasyiqa @faradilarasyiqa

Faradilarasyiqa is an Indonesian social-media influencer focused on travel, lifestyle, and possibly modeling, reportedly based in or around Malang, East Java. Her public profile suggests she shares travel or lifestyle content with a child, focusing on family and travel-with-child experiences. She may also collaborate with travel-related services or affiliates.


13. Mama’s Guide to Malaysia @mamasguidetomalaysia


Mama’s Guide to Malaysia is managed by Julie, a mother in Malaysia who curates family-friendly travel content and local kids’ activities. The content includes reviews of kid-friendly attractions, family-oriented accommodations, and itineraries suitable for parents traveling with children, useful for families living in or visiting Malaysia.


14. Jorise Lee @joriselee


Jorise Lee is a Malaysian mom-influencer and mother of three. Her content includes motherhood, family life, daily parenting, and fashion and lifestyle, mixing family and lifestyle/fashion influencer content.


15. Shaine Wong @shaine


Shaine Wong is a Malaysian lifestyle and parenting influencer based in Johor Bahru. She is a mother with some background as a Montessori teacher. Her content mixes motherhood, family life, parenting, lifestyle, and travel and fashion, offering a view of modern parenting balanced with lifestyle choices.


16. Puey Kwan @pueykwan


Puey Kwan is a Malaysian mom influencer whose bio calls her a mother who loves traveling and brings her kids along. She is a small-scale micro-influencer with a follower count around 15 to 16 thousand. Her content likely centers on family travel with children, parenting, travel lifestyle, and possibly tips for traveling with kids.


17. Azlinda Alin @azlinda.alin


Azlinda Alin is a Malaysian mommy blogger and mom influencer, mother of three, based around Klang Valley and Selangor. She runs a personal blog called “Bicara Mummy,” sharing parenting experiences, family-travel outings, lifestyle, food, and home life. Her content appeals to everyday families, focusing on realistic family life, parenting, modest travel, and relatable lifestyle.


18. The Genesis Family @thegenesisfamily


The Genesis Family is a family influencer account with father often listed as Ryan Genesis, based in Singapore. Their niche is family travel, lifestyle, and parenting, posting about family outings, kid-friendly activities, family life, and occasionally sponsored content. They aim to reach families interested in family-friendly travel and lifestyle ideas.


19. Cheekiemonkies @cheekiemonkies


Cheekiemonkies is run by Kelvin Ang, his wife, and their three children from Singapore. The blog focuses on discovering and sharing kid-friendly places and activities such as parks, playgrounds, staycations, and family outings, providing parents with practical ideas for exploring with children. They are also authors of a book called “Got Kids, Go Where?” compiling activities for parents and kids.


20. Doug Kramer @dougkramer


Doug Kramer is a former professional basketball player from the Philippines and a public figure. He is married with three children and shares content about family life, parenting, fatherhood, family trips, daily life, and fitness transformations.


21. Andi Manzano @andimanzano


Andi Manzano is a Filipino radio and TV personality, actress, and former MTV VJ. She is married with three daughters and now focuses on family life, sharing content on motherhood, parenting, travel, lifestyle, and balancing career and family.


22. Iya Villania @iyavillania


Iya Villania is a Filipino singer, actress, model, and TV presenter. She is married with five children and shares her life as a mother, family, home, lifestyle, and how she balances showbiz and parenting.


23. The Poor Traveler @thepoortraveler


The Poor Traveler is run by Filipino travel bloggers Vins Carlos and Yosh Dimen, former working professionals who became full-time travel bloggers. They specialize in budget travel and value-focused travel, providing extensive travel guides, itinerary suggestions, visa and passport help, and cost breakdowns, useful for budget-conscious or first-time travelers.


24. Marvelvino @_marvelvino


Marvelvino is an Indonesian travel and lifestyle family influencer based in Jakarta. They focus on travel, hotels, restaurants, and attractions both domestically and internationally, with a leaning toward comfort or premium travel experiences. They often collaborate with hotels, travel clubs, and brands, and their content includes travel lifestyle, hotel reviews, dining, and family-friendly travel inspiration.


25. Andi Eigenmann @andieigengirl


Andi Eigenmann is a Filipino former actress and model who transformed into an island mama and island-lifestyle influencer. She lives on Siargao Island with her family, promoting island living, surf and beach lifestyle, conscious and natural living, parenting on the island, and family life in a non-urban environment.


26. The View From Over Here @theviewfromoverhere


The View From Over Here is written by Samantha Stein and describes a cross-cultural living family of four living in Thailand. The content focuses on expat family life, travel and expatriate living in Thailand, family travel experiences, tips, and reflections for families or expats interested in life and travel in Southeast Asia.


27. Maybeline Sim @travelingbambinos


Maybeline Sim is a Singapore?based lifestyle influencer whose social?media presence spans beauty, fashion, travel, food, and family life. She began as a hobbyist blogger and gradually built a dedicated following by sharing behind-the-scenes glimpses of her daily life, including family moments with her children and husband, staycations, food outings, travel experiences, and style and beauty content. Her content embodies a relatable “mom?and?lifestyle” influencer archetype, blending family life, everyday living, style, travel, and food rather than focusing solely on glamour or highly curated travel content.


28. Mark & Nadine @itsmarkandnadine


Mark and Nadine are a couple living as expats in Thailand and label themselves as “Expats in Thailand & Travel Creators.” Their content focuses on travel, expat life, lifestyle in Southeast Asia, and sharing tips and experiences about living and traveling abroad. They also run side projects such as fitness retreats and digital marketing ventures.


29. Maurina Abdul Hamid @maurina


Maurina Abdul Hamid, known on Instagram as @maurina, is a social-media influencer from Brunei whose content focuses on lifestyle, family life, and travel. She shares posts about local experiences, food, and family-friendly activities, often highlighting relatable everyday moments for her audience. Maurina is also described as a “femintrepreneur,” reflecting her interest in entrepreneurship and personal branding alongside her content creation. Her Instagram presence combines personal, family, and lifestyle themes, making her a notable figure for followers interested in Brunei’s local culture, travel experiences, and family-oriented lifestyle.


30. Amila Baszelan @amila.ammara


Amila Baszelan is a Malaysian micro-influencer with a follower count of around 23,000, focusing on travel, lifestyle, and family. She posts content related to travel, lifestyle, and family, and participates in brand campaigns such as a breakfast product campaign in 2024. Public background beyond social media presence is limited, with no widely known interviews or media coverage available.


(Ghifari Uzair)

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