Mekari Qontak Presents An Integrated Ecosystem For Company Business Processes

ANTARA/HO/Advotics

Mekari Qontak Presents An Integrated Ecosystem For Company Business Processes

, 04 May 2025

Software and business automation company Mekari presents the "Qontak" service as a new strategy that connects all company processes in one integrated ecosystem, from marketing, sales, to service.

The approach is designed to support business growth amidst cost pressures and increasing customer expectations. Qontak also offers comprehensive AI-based solutions, from acquisition to customer retention.

"The repositioning of Mekari Qontak is inseparable from fundamental changes in consumer behavior and the direction of the global market and emphasizes Mekari Qontak's mission: to empower businesses to reach, interact, win, and serve their customers," explained Mekari CMO Brendan Rakhphongphairoj in a press release, Monday.

The repositioning strengthens Mekari Qontak's focus on supporting three main business functions, namely marketing, sales, and support, as well as directly addressing common problems such as channel disconnection, slow conversion, and low customer data visibility.

"With artificial intelligence, process automation, and flexible workflows, Mekari Qontak is now present as a strategic alternative to fragmented tools, becoming the foundation for sustainable customer engagement in an era of competition that increasingly demands speed and accuracy," said Brendan Rakhphongphairoj.

Mekari Qontak also launched four solution packages based on team needs and customer journey stages. First, Broadcast to help marketing teams reach audiences widely and efficiently through automated and measurable WhatsApp and email campaigns.

Second, Sales Suite to accelerate the sales process with integrated CRM, follow-up automation, and full visibility of the pipeline. Third, Service Suite that allows support teams to respond faster and maintain service quality through ticket management, SLA countdown, and AI Chatbot.

Fourth, Qontak 360 as a cross-team solution to manage the entire customer journey end-to-end, from acquisition to retention, in one integrated platform.

“Previously, we only used Mekari Qontak’s omnichannel to handle customer inquiries. Now, we also utilize its CRM for internal reporting according to regulations. Coordination between teams is faster and complaints can be directly distributed to the relevant team. More efficient and interactive,? said Faradila Utami, Marketing Analyst and Strategist at IDS Medical Systems.

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