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Sharp Indonesia Achieves Outstanding Success Throughout 2024

In 2024, Sharp Indonesia marked a historic moment. The company successfully launched several standout products that received enthusiastic responses from consumers. Additionally, Sharp earned various prestigious awards, reinforcing its position as a market leader in Indonesia. From the Indonesia Best Brand Awards to the Selular Editor’s Choice, Sharp continues to demonstrate its commitment to innovation and delivering high-quality products to the Indonesian public.

This year, Sharp Indonesia introduced a range of innovative products across various technology categories, including electronics and home appliances. Notable products like the AQUOS Sense8 smartphone, Sharp Purefit Mini Series, AQUOS XLED Series TV with mini LED technology, and advanced front-loading washing machines all received positive feedback from Indonesian consumers.

Moreover, Sharp unveiled small home appliances such as rice cookers and vacuum cleaners, along with the flagship AQUOS R9 smartphone featuring a Leica camera, further solidifying its position in the tech market.

Due to its consistent innovation and commitment to product quality and after-sales service, Sharp Indonesia received several prestigious awards in 2024, including the Indonesia Best Brand Awards 2024, Selular Editor’s Choice 2024, Indonesia PR of The Year 2024, Indonesia Brand Communication Excellence 2024, and the Indonesia Customer Satisfaction Achievement Award 2024.

Shinji Teraoka, President Director of PT Sharp Electronics Indonesia, expressed pride in these remarkable achievements, stating, "We are thrilled with our accomplishments in 2024. Each award inspires us to continue innovating and providing the best for Indonesian consumers."

At the Indonesia Best Brand Awards 2024, Sharp Indonesia won the Best Platinum award in three different categories. The Sharp refrigerator and washing machine received this honor for the 22nd consecutive time since 2002, highlighting their ongoing commitment and innovation. Additionally, Sharp was recognized in the LCD TV category, further solidifying its reputation as a market leader in these products.

Winners at the Indonesia Best Brand Awards 2024 were determined through a national survey conducted by MARS, a leading research agency in Indonesia. The survey involved 5,000 respondents from households and individuals across six major cities: Jakarta, Bandung, Medan, Surabaya, Malang, and Banjarmasin.

The research assessed various factors such as brand awareness, quality perception, consumer loyalty, and customer satisfaction, all of which contributed to Sharp's outstanding performance in the Indonesian market.

At the Selular Editor’s Choice 2024, Sharp Indonesia received two prestigious awards. The AQUOS Sense8 was named The Best Smartphone: Strongest and Unique, thanks to its elegant design, impressive strength, and satisfying functionality. Meanwhile, the Sharp washing machine was recognized as The Best Washing Machine for its advanced technology, energy efficiency, and excellent washing quality.

Sharp Indonesia also excelled in public relations and branding activation. At the PR Program of the Year 2024, Sharp won awards in several categories, including Marketing PR Program and Internal PR Program. Notable programs like the Sharp Factory 10th Years Anniversary Carnival and Content Creator Hunt 2024 received a Very Good rating, while the Purefit Mini Series was rated Good.

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Tag: AQUOS XLED Indonesia Best Brand Awards Sharp Indonesia